I might be a little stubborn when it comes to new things (for photography) and I’m definitely stubborn when it comes to new fads. The definition of fad sums up why I am typically against them… “A fad is any form of behavior that develops among a large population and is collectively followed enthusiastically for a period of time.” Did you catch the last part? It says for a period of time. When it comes to photography fads I feel like a lot of them are simply there to mask mediocre photography. It can be mediocre photography due to poor composition, light and even editing. (Before I go on by no means do I feel that I am this perfect, fabulous photographer… I have mediocre shots just like everyone else.” I try hard to create a pleasing composition, use great light and when I edit I try to make my colors realistic. I want my images to have a sharp focus and a smooth finish (minimal grain) plus I want my contrast to be spot on. It’s a classic look. The nice thing about how I photograph and edit is that in the end end it will always work. The next time you look at an image ask yourself “If I take away the ‘filter’ is it still a good image? Something to think about. BUT… what happens when it’s a great image plus it follows one of today’s favorite fads?
It took me awhile to accept that the favorite fad right now is film. I love film. I was raised on film and all of my high school education and part of my college education was on film. The darkroom is one of the best places on earth. So why was I against the film fad? Well, it’s because it’s not film. Photographers are shooting digital and then going through the editing process and making it look like film. I couldn’t understand that- my thought was… why not just shoot film? I know the answer, well at least I know why I don’t shoot film for business purposes. It’s too expensive and it’s too time consuming and in our digital-I-need-these-images-right-now kind of world film doesn’t fly. (Which is unfortunate!) But it’s beautiful. So the photography fad now is to shoot digital but make it look like you shot it with Ilford Delta 3200 or Kodak Portra 400 or crossed processed slide film. In addition to the film look, photos today look like the photographer decided to not add the “red filter” during developing. In other words there isn’t a lot of contrast and blacks are very muted. As I was listening to Creative Live today the teacher said something that hit home. She said something along the lines of you need to stay up to date on technical photography items (cameras, softwares, etc.) and on what is popular. As a hired photographer I shoot for my client. Yes, I enjoy it and I love shooting but at the end of the day if you’re cutting me a check then I am shooting for you. So if the look is very popular and people want it… I should be able to give it to them. This is my first attempt at shooting digital and editing like I am in a darkroom. To be honest, I love it. What do you think?
First up are my images from the Edible Portland BBQ. I was excited that the wonderful people at Edible extended me a discount to this event because I have freelanced for the publication (and hope to continue to freelance with them). Way back in June Edible Portland hosted a wonderful night of speakers, local-hero awards and fabulous drinks and eats. Well known chef and ranchers like Greg Higgins (Higgins Restaurant), John Gorham (Toro Bravo, Tasty n Sons) and Scott Dolich (The Bent Brick) served up some amazing bites. I tried all types of beer from breweries like Breakside, Base Camp, Commons and Double Mountain. To wrap up the tasty evening I ended with some dessert from Salt n Straw and Petunia’s Pies and Pastries. (Have you tried Salt n Straw’s Olive Oil ice cream? I believe it was my favorite treat of the night.) It was a fabulous foodie night in Portland.